SugarCRM is for the employees who are going to face the current customers or future customers. To give information to customers SugarCRM should have the latest information. Sugar can be integrated with any other backend or frond end application to make sure information is available to the Sales Team and Customer Support Team. SugarCRM SOAP API facilitates applications push information into SugarCRM and SugarCRM also can be modified to push information to third party applications if they have Web Services API.

Bhea team is capable of doing these integrations whether the third party is having Web Services API or Not.